THE FIRST INTERNATIONAL CONFERENCE ON BUSINESS CHINESE TEACHING, TEXTBOOK RESEARCH & DEVELOPMENT, AND BUSINESS CROSS-CULTURAL COMMUNICATION (2014)
For conference announcement, agenda, purpose, themes, registration and paper proposal forms, etc., please visit：
CONFERENCE DATES:November 15-16, 2014
CONFERENCE SITE: Portland State University, Portland, Oregon, USA
WORKING LANGUAGE OF THE CONFERENCE: Chinese & English
Conference Organizer：
Portland State University
Conference Co-Organizer：
Peking University Press
Conference Sponsors：
CI Headquarters (Hanban)；Portland State University；Peking University Press
ORGANIZING COMMITTEE
Dr. Meiru LIU, Portland State University (Chair)
Mr. WANG Biao, Peking University Press (Co-Chair)
Conference Organizing Committee Members
Dr. Mingqiang GAO, CI at Portland State University/ Soochow University
Dr. Lina LU, Portland State University
Ms. Li XIANG, Portland State University
ZHOU Li, Peking University Press
SUN Xian, Peking University Press
Deadline for submitting paper abstract: August 15, 2014
Notification for abstract acceptance: August 31, 2014
Deadline for submitting the full paper: December 31st, 2014
Notification for full-paper acceptance for the conference proceedings: January 31, 2015
Please submit your abstract and full paper to: cipsu@pdx.edu
Please submit the abstract (up to 400 words in both English and Chinese) in Word format via email attachment along with a separate contact information page (name, affiliation, snail mail mailing address, email, contact phone and fax number, special request, etc.) . Format and requirements for submitting full paper will be sent out later. Please send your abstract and full paper to: cipsu@pdx.edu
Contact Person: Li XIANG Email: cipsu@pdx.edu Telephone：503-725-9810 /8561
Conference Website:
http://www.pdx.edu/confucius-institute/the-1st-international-conference-on-business-chinese-teaching-textbook-research-development-and
Email address for submitting conference registration and paper proposal forms: cipsu@pdx.edu
PURPOSE OF THE CONFERENCE
With the rapid development of China's economy and its rise of international status, an increasing number of foreigners are studying business Chinese. Therefore, business Chinese education, business Chinese teacher training, business cross-cultural communication and business Chinese teaching materials development are particularly important in today's economic globalization era. However, current research and associated teaching materials cannot meet the needs of academic teaching and learning, which indicates the urgency to speed up relevant teaching research and materials construction. Under such circumstances, the Confucius Institute at Portland State University, together with Peking University Press, will host the First Conference on International Business Chinese Teaching, Textbook Research & Development and Business Cross-Cultural Communication, with the aim of building a communication and cooperation platform for participants from universities, community colleges and Confucius institutes all around the world. We hope to further promote the development of international and domestic business Chinese teaching, improve the quality of business Chinese textbooks and the ability in business cross-cultural communication. With that, we sincerely invite and welcome all like-minded people to participate.
CONFERENCE THEMES
The conference is to focus on international business Chinese teaching, textbooks development, cross cultural communication, which mainly includes but not limited to the following areas:
1）The target market of international business Chinese and its establishment, innovation and development；
2) Comparative study between regular overseas Chinese teaching and international business Chinese teaching；
3）The special needs, curriculum design, challenges and strategies of international business Chinese courses；
4）Case studies on business culture and cross cultural communication in international business Chinese teaching；
5）Textbook demand, development and analysis of international business Chinese teaching；
6）Teaching modes and methodologies of international business Chinese；
7）Application of modern education technology in international business Chinese teaching；
8）Case studies on the integration of business Chinese teaching and business Chinese proficiency tests；
9）International business Chinese teacher training as well as making and sharing courseware；
10） The feasibility and successful cases on offering business Chinese in universities, graduate schools, community colleges, Confucius institutes, and the evening and weekend classes both at home and abroad.